From the Deborah Group laboratories comes the new 24ORE INSTANT MAXI VOLUME MASCARA, with a breakthrough formulation that adds spell-binding volume from the root to the tip of every eyelash as of the very first application: 170% volume effect* from the first application, adding more than twice as much fullness to the lashes.

The richly pigmented, the long-lasting formula delivers amazing cosmetic performance and looks freshly applied all day long. Enriched with ultra-lightweight fine hollow fibers to give lashes instant volume, length and curl, silica microspheres to create fuller looking lashes, and glycoproteins to keep lashes lusciously hydrated. The super-soft maxi brush is designed to hold the ideal amount of mascara to coat every eyelash evenly for immediate high-impact lashes and effortless application.